what facebook page type to choose business or brand community or public figure

Facebook offers half-dozen types of Facebook Pages so that you tin can choose the 1 that best fits with your product, service, brand, or business organization marketing needs. When yous get to world wide web.facebook.com/pages/create.php, you see the business Page options.

We know that yous're probably wondering which type you should use for your own business organization Folio. To help you lot, the post-obit list gives you the skinny on what each Page type offers and when y'all should choose a item Page type over another:

• Local Business organisation or Identify: This Page type is for bricks-and-mortar businesses. Choose this type only if y'all truly take a local, open up-to-the-public type of business.

  When yous click the Local Business or Place option, you run across a drop-down menu with 39 category choices. You tin choose i of these categories to create a Folio, or if none of the categories fits your business, you can choose the Local Business organization category and get from there. The Info Profile for this type of business Page is very detailed, with editing fields for hours of functioning, parking options, and price ranges.

• Company, Organization, or Institution: This Page blazon is for a visitor that isn't necessarily open to the public the way a local business would exist. Many of the categories in the drop-downward menu are the same as those for the Local Business organisation or Place type, but the resulting Info Page won't take the same detailed interface to fill in for prices, parking, and and then on.

  If you have multiple stores in the aforementioned city, you demand to sit down and decide on a visitor policy about Facebook Pages. Do you or your store managers want to manage i Page or a Folio for each store? Starbucks runs ane company Folio, for example; Aveda has a custom link that helps you discover a local shop. Obviously, these are large corporations, only other companies give managers the option to open a Page as long as they attach to visitor social media policies.

• Brand or Production: If you sell an actual concrete product, this is the Page type to consider. Facebook offers many categories: cars, clothing, computers, pet supplies, and a generic product/service category.

• Artist, Band or Public Figure: Evidently, if you're a band or artist, this type is the 1 to choose, only this Page type also includes politicians, businesspeople, chefs, dancers, and actors. Yous may call up that the actor category would be in Entertainment, just it isn't! It is under the Creative person, Band or Public Figure blazon.

  Notice that you apply this type for your band, only if you're only promoting your CD on Facebook, you can use the Entertainment type with the category Album.

  Just keep in mind that y'all must be the official, recognized, and authorized representative of whatever type and category of Page you create on Facebook.

• Entertainment: If y'all accept a TV show or a magazine, or are creating a Page just for your music CD, select this Page type. At that place are close to 30 different categories listed here. We're still trying to figure out why Library is listed as a category nether Amusement. Is your library entertaining?

• Cause or Customs: If you've been on Facebook for a while, don't confuse this type of Folio with the Causes application. If you're new to Facebook and are creating a Page for a nonprofit or community system, don't select this Folio blazon! Select Visitor, Organization, or Establishment, and select the category of Non-Profit.

Every Page type has an Info section. Also, many categories have specific fields in that Info section that are used when someone shares your Folio with his or her Friends. Anyone can share your Folio by using a Share link located after clicking the gear icon in the acme-right corner of the Page.

Most Page categories use the Company Overview text to populate the Share invitation. Clicking that Share link autopopulates a post that goes on your personal account Timeline and is visible in the News Feed. Because you're the Admin of the Page, you lot also have the option to use the Invite Your Friends function. This detail function is available but to Admins of the Folio. Anybody else can just use the Share This Page pick.

You can share to your own Timeline, someone else'due south Timeline, to a grouping, or in a private message. You lot can add together personal text with a share post but not with an Invite Your Friends role.

You tin can adapt the Page type and category setting later, if you lot need to.

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Source: https://www.dummies.com/article/business-careers-money/business/marketing/how-to-determine-what-kind-of-business-facebook-page-to-start-170250